How to monetize your blog
Best ways to monetize your blog in 2021
Are you looking for best ways to monetize your blog or website to earn money? If yes, then you are at a correct place. Gone are the days when blogging was a hobby or a part time activity. With time blogs have become a relevant piece of information that generate awareness and engagement with the audiences. Starting 2021, things have changed a great deal and businesses nowadays take blogging very seriously to generate revenue from their websites.
Blogs are nothing but a way of sharing information and perspective about a topic on a website. Blogging gives you an opportunity to share interests, convey information and thoughts with other people from all around the world. You can access a piece of information relevant to the topic of your interest by reading the blogs just by a click of a mouse. What’s more, a blog improves your sites SEO and significantly improves the online presence of your brand or the topic of your expertise. A well written blog may get millions of visitors per month that in turn helps you to get recognized and earn money through different channels.
So what are these channels by which we can monetize websites and earn money. Let us take a look at the best ways on how to monetize your blog.
- Google AdSense
- Affiliate Marketing
- Direct Advertisement
- Cross Selling
- E-books and Guides
- Influencer Marketing
- Freelance Content Writer.
Monetize your blog with Google AdSense
If you have just started gaining traffic on your blog, the first step is to contact Google AdSense to activate your account and enable monetization. In order to get an approval from AdSense, your content should be unique and interesting. The website should have some traffic (greater than 2000 visitors per month) and must be adhering to the Policies / Terms and Conditions.
Through AdSense you can display various text ads, and interactive media advertisements which will monetize your blog per click basis. These advertisements are administered and maintained by Google and the website owner has full authority over the type of ads that can be displayed.
Check out this video tutorial on how to activate your Google AdSense account.
For starters we suggest monetizing your blog with AdSense before you consider any further steps mentioned below.
The only disadvantage of monetizing your blog with Google AdSense is the amount of money you get paid. The threshold set by Google is 100$ per month before they can transfer the amount in your bank account. Attaining this threshold at the start is slightly difficult which usually discourages the blogger even before he has started.
Monetize your blog with Affiliate Marketing
Another brilliant way to monetize your website is by recommending products and getting paid. This concept of recommending products and getting commission for each sale is called Affiliate Marketing.
Some of the popular affiliate networks that you can join are:
ShareASale: A brilliant way to monetize and start earning, ShareASale is a high paying platform which has products from almost all the categories.
ClickBank: An affiliate market place for digital products, ClickBank is an easy platform for beginners that has many resources and learning courses.
Amazon Affiliates: One of the easiest way to monetize your website is through Amazon Affiliate program. The affiliate account usually activates within 30 minutes and you are ready to start your affiliate account from the same day. If a user clicks on the sponsored link and purchases the product, the website owner gets a small referral fee as a part of the sale. It is completely free with no minimum traffic requirement.
You will however need to complete 3 successful referral sales within the period of 180 days to continue with your Amazon Affiliate account.
While Google AdSense is a quick and easy way to display ads over the webpage, the amount of money you earn is way to less when compared with other advertisement partners. If you are a recognized blogger in your niche and trusted within your community, you can sell your ad space directly to the clients. An ad space can be any measured amount of size (text based / banner / video / half page) that is reserved for third party advertisements depending upon your niche and requirement. The revenue generated by advertisement is completely dependent on the owner of the Ad space and may differ from one blogger to other.
By creating a powerful content which is interactive and engaging you can influence your visitors to buy subscriptions. You can share few of your secrets to your users and promise them to spill the beans once they subscribe!
Start with a basic monthly subscription where you provide a lot of relevant and helpful information in your category. Try to be honest while building the content, the more you help your users the more popular you become.
Answer the queries and throw a weekly email to all your subscribers to keep them engaged. Ask them for feedback and how you can help them achieve success in the niche. Remember one thing: What goes around… comes around. Your membership base will only increase with time if you are willing to go beyond in helping them achieve success.
There is nothing wrong in asking for donation, yet not all website owners can benefit from this idea. Also it would not be a good idea to share a pop up every now and then to ask for donation. This generally applies to websites where support related to computer / printer or any other device is provided free of cost. So if the visitor is really happy with the service he can donate any amount he likes.
Unlike affiliate marketing where you get a fixed commission for the sale, by cross selling a product directly from your website you can increase your profit percentage.
If you are a word press user, you can easily install WooCommerce plugin and add your inventories to directly sell to customers.
You can also cross sell thousands of products that are required every now and then by a website developer. For example; Website themes, templates, licence free images and videos, your personal gigs, they all will help you monetize your website real fast.
Webinars are video tutorials and training sessions created by the developer to engage and interact with its audience. It is a brilliant way of communication and has been a hit in recent years. Through webinars you gain the trust of the visitor and help them understand the concept more thoroughly.
You can create free Webinars for simple concepts and create episodes and sessions for topics that require a great level of understanding. The complex topics may require premium membership or one time access fee which is completely up to you to decide.
E-books and Guides
Creating E-books and guides to help and understand a particular concept is another brilliant way you can earn money from your website. You may have come across several blogs where E-books are available for a small fee; the main advantage over earning money through this channel is that you can sell same data to many users. The only thing to be kept in mind is the relevance and quality of the data that is sold. Never try to cheat your users by selling duplicate content which does not have any credibility.
Try to create a really helpful content that your audience will love and appreciate.
A huge customer base on your website opens up a ton of ways to monetize your blog. Among these lines, becoming an influencer marketer is another great way to monetize and earn through your website. Website owners and bloggers with active followers are generally viewed as experts in their niche. If you are among one of them, endorsements and product mentions of different brands can help you earn boat load of money! Believe it or not, some bloggers have turned this monetization channel as a full time career. These are not really limited with blogging, you can be an Influencer Marketer for Instagram, Twitter, Facebook or any other social media of your choice.
Freelance Content Writer
Last but not the least, charging brands and website owners for content creation is another popular way to make money online. All you have to do is post your services and charge as per client’s requirements.
If you are a beginner it is essential to consider a lot of niches before you stick to one. From travel blogs to home improvement, technical blogs to social media writing, whatever you can get your hands on. Utilize this experience to understand and analyze what turns out best for you and stick to your niche. Always play to your strengths.
Monetize your word press blog
WordPress is the biggest publishing platform, powering more than 37% of the total websites available worldwide. It is easy to use yet very powerful when it comes to monetization. Let us take a look at the ways to monetize your WordPress blog.
- Website building courses
- Sell Websites
- Refer professional themes & plugins
- Website optimization for existing websites
- Google AdSense on WordPress
Website building courses
Google AdSense is anything but difficult to set up, however the amount of monetization you get through it is way too low. Rather than depending on the ad platforms to give you cash per click, the more efficient way to monetize your WordPress blog is by selling courses and guides that are required by any website builders. These tools can be related to anything starting from building a WordPress site to optimizing it.
If you already know how to build a website on WordPress, trust us, you are way ahead of most of the people. Being an emerging platform for building websites, you can create tutorials and sessions to teach your subscribers on certain ways to build website for a small fee. There is no stopping here, think of other ways to monetize your WordPress site, why not provide them with an extended support with their website for a small top up in the fees?
Most of the businesses do not build their website from scratch; they usually look online to purchase an already existing website. Why not build these websites and sell them to these prospective clients of yours? Agencies like Flippa are the best platforms to buy and sell such type of business website. The more traffic your website gets, the higher your bid goes!
Refer themes & plugins
Many website builders and bloggers constantly think about switching their themes and install plugins to improve user interface. The best way to earn money via this channel is by providing a live demo about the theme or plugin and sharing a referral link below it.
Envato Elements is one such platform for affiliate marketers that provide beautiful themes & useful plugins for almost all the niches. The commission rates are flat 50% for the first subscriptions, and even more if you constantly send relevant leads to them.
Optimization for existing websites
Website owners and small businesses look for third party companies that can help them with their websites. Among these lines, optimizing website for Google and other search engines are the primary requests. If you are an SEO Expert, performing a quick On-Page SEO check would not be a difficult job for you. Depending upon the size of the website, you can charge the business owners accordingly.
Google AdSense on WordPress
Monetizing your WordPress website with Google AdSense is the most convenient way to earn money. These ads are automatically targeted by the content and its visitor, making them highly relevant. One of the most convenient ways to embed Google AdSense in WordPress is by installing official plugin “Site Kit by Google”. It is free to use, and installs AdSense code in your WordPress website within minutes.
How to monetize your blog from day one
Monetizing your blog from day one may seem difficult but is completely attainable if you follow the right strategy. The easiest way of them all is by using referral links and affiliate programs. We have already discussed about Amazon being the number one choice for bloggers to start earning affiliate commission, but for blogs that have a limited amount of website traffic and sessions, earning from Amazon affiliates will not be quite much.
The average earnings for bloggers through affiliate program are around 50%, but not all comes from Amazon. Think out of the box, search for alternate referral programs that give you higher commission percentage. If you are a WordPress user, you may add links to the best templates, plugins and themes that are hot selling pieces of cakes!
Pro Tip: Elementor Pro plugin, a WordPress Website Builder, provides up to 50% of the sale commission to the blog owner. So even if the traffic you are receiving is not up to the standards of Google AdSense or Mediavine, you can start earning from day one.
Blog monetization rules, eligibility and requirements
If you are a beginner and worried about the minimum requirements to start monetizing your blog, you have come to the right place. Although the minimum requirement for traffic and content age is only relevant in case of Ad platforms like Google & Mediavine, the other monetizing channels (like affiliate marketing) do not have a specific criteria and you can start from day one. The eligibility requirements for AdSense approval are:
- Unique Content
- Easy Navigation
- Organic Traffic
Your content must be of very high quality, it should be genuine and original, and the layout of the website should be inviting i.e. the visitor should easily be able to find out what he is looking for.
The website should use easy navigations to scroll in between the pages. Consider this example of a travel website.
Home <> Travel Destinations <> Gallery <> Reviews <> Company details <> Contact
In short, the navigation bar should help visitor to quickly switch between the pages.
There is no minimum traffic requirement to get your AdSense account approved, however, a bare minimum of 1000-2000 organic users are usually required to trigger the reviewers to approve your account. We usually recommend our clients to apply for Google AdSense when they actually gain traffic of more than 30,000 visitors per month. Without much traffic to your blog, running ads will result in nothing.
How much traffic do you need to monetize a blog?
A few popular topics get more cash-flow from AdSense on the grounds that promoters pay more per click. Sites about Health, Finance and Insurance (YMYL Topics) will see higher rates on promotions as compared with other categories. Be that as it may, the average earnings through Google AdSense is around $0.008 per click, so in order to earn $1000 from your blogs you would require about 125,000 visitors monthly!
The average traffic to generate active income from your website is no less than 50,000 per month, however different factors should be considered as the traffic coming on the website alone will not make you money.
If you start your website by incorporating Google AdSense, the minimum traffic criteria are less, and so is the amount of revenue generated per click. In any case, you need to understand that the more traffic you have, the more popular your blog gets, the more revenue you generate.
While it’s simpler than ever to start your own blogs but blogging alone doesn’t create income. You need to find out ways and techniques that work in your niche. Likewise, you do not need to shift your focus entirely in generating traffic to your blog. What matters most is the interest you take in writing about a topic and how you can benefit the visitor from it. We’ve seen bloggers earning money by recommending baseball bats, garments, and even soft toys! What you need is an understanding on how to ace your category by bringing in everything you can on the table.
Reading this article was a first step towards achieving success in monetizing your blog. We hope you have gained some insights here and are ready to put these ideas into practicality. Good luck!